Designer Amanda Ché was born and raised minutes from Malibu Beach in Calabasas California. At a young age she was a competitive swimmer and has always loved the water. Traveling to destination beaches around the world to scuba dive and explore, has influenced her passion in swimwear design.
She discovered her love and talent for design and business at a very young age. Taking orders for custom designed lace teddy bears at 5 years old, is where it all began. Fashion has always been natural to Amanda, and at age 13 she began working in the family business manufacturing lingerie.
Like anyone else, she learned the basics and worked her way up in the business through the years, exploring all the facets of a fashion brand and business.
Right before graduating from the Los Angeles Fashion Institute of Design and Merchandising, Amanda designed and sold her first line of luxury handbags to upscale boutiques in the US. Now recognizing a niche in the swimwear market for unique designer suits with lingerie fit, she launched contemporary swimwear in the A.Ché collection.
A.Ché Swimwear gives women a reason to relax when it comes to trying on swimwear. Amanda A.Ché has skillfully created swimwear for every woman from slender to voluptuous. The bra cup sizing ranges from 32 A to 36 F! Women around the world praise A.Ché Swim's fit, structure and most of all support. Added bonus? A.Ché swimwear is fashionable! Gone are the demure cuts and colors for curvy women. A.Ché serves women who want to feel comfortable and fashion forward in their swimwear at any size.
A.Ché Swimwear proudly features colors and prints in the latest trends. Styles include molded cups, underwires, push-ups, triangles, tankinis & cover-ups. A.Ché Swimwear is made using the finest fabric and each piece boasts cutting edge functionality. Just like a bra, a necessity for all women, a swimsuit should be your unique size to support you, hug your curves and be there for you in places you need it. Because of this, A.Ché Swimwear is steadily becoming a necessity for women everywhere.
As a beach lover and swimmer who appreciates striking, innovative designs, Amanda believes a swimsuit should not only exude beauty, but enhance a woman's body with unrivaled support and fit.